We are often asked whether or not a home needs to be “staged” when selling. And the answers is “It depends”.
There are different degrees of staging and your Realtor can help you decide which one works best for you.
1. CLEAN & SIMPLE
The most simple staging involves you preparing your home for market by cleaning & streamlining your house to look as appealing as possible. Your Realtor can do a walkthrough with you and give suggestions. This could include quick fixes like cleaning out your closets so they are only 1/3 full (so buyers feel like there is plenty of storage), clearing your kitchen counters (so buyers envision ample counter space) or hanging baskets of flowers on your front porch (for a friendly, welcome pop of color). There is no additional cost for this option.
2. STAGING CONSULT
The next level up might include a consultation with a professional stager. In Northern Virginia, this could cost in the $300+ range – depending on how much time the stager spends with you. The stager meets with you in your home, walks through with you and provides you with tips to implement to make your home more appealing. The stager might suggest things like removing certain pieces of furniture, rearranging others, removing draperies or regrouping wall hangings – to increase appeal, draw buyers’ eyes away from (or toward) certain features of your home and to help them envision how they would live there.
3. PARTIAL & FULL STAGING
Full staging is often used for new and/or vacant homes. The staging company will furnish some or all of your rooms. It’s a lot easier for Buyers to picture themselves in a home when the stager paints the picture for them. Partial staging is also an option and the stager can help you with storing some of your furniture, bringing in better pieces and developing a cohesive and attractive color scheme that appeals. As an example, you may have a HUGE dining room table – which is great for having the whole family for holiday meals. But if it overwhelms your dining room, potential Buyers may rule your home out because the dining room feels small. A stager can store your table and bring in one of her own that is more conducive to the room size.
Here’s an example of what happens when you stage and your competition does not!
Recently, we put a condo on the market. There were a number of other units in the same condominium for sale. None of the others were staged. And they had been on the market for a while.
When we listed our unit, we provided a staging consultation to our Sellers and at our recommendation the Seller went with Option 3. The cost for staging was $1,450.
Here’s what it looked like:
When our unit came on the market, the others all reduced their prices.So – what happened? Was it worth it?
Absolutely! Within one weekend, our Seller’s unit was under contract. What about the others? Well – weeks later they are still for sale. And we know that per NAR stats, the longer a home is on the market, the less it will sell for.
Contact Terry Belt & The Belt Team at (703) 242-3975 if you are thinking of selling. We are happy to provide you with our FREE REPORT “90 Tips To Prepare Your Home For Market” .